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INVESTOR DOCUMENTATION: - INVESTOR_BRIEF.md: Executive summary, capacity metrics, architecture overview - PLATFORM_CAPABILITIES.md: 5 modules, 27 subcomponents catalog - TECHNICAL_ARCHITECTURE.md: Mermaid diagrams, data flows, extension points CTO/SENIOR DEV ONBOARDING: - CTO_ONBOARDING.md: System overview, security model, operational runbook - DEVELOPER_GUIDE.md: Clone→Run→Deploy workflow, debugging - API_REFERENCE.md: 30+ endpoints with request/response specs - DATABASE_SCHEMA.md: 30+ tables in Harris Matrix order - COMPONENT_LIBRARY.md: 182 React components catalog REFERENCE: - GLOSSARY.md: 70+ platform terms defined - ADMIN_PAGES_GUIDE.md: 66 admin pages by module Style: BLUF format, zero marketing fluff, high-density tables
105 lines
5.3 KiB
Markdown
105 lines
5.3 KiB
Markdown
# GLOSSARY: Spark Platform Terminology
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> **BLUF**: This glossary defines all platform-specific terms. Reference before reading other documentation.
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---
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## Core Concepts
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| Term | Definition | Context |
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|------|------------|---------|
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| **Spintax** | Syntax for text variation using braces and pipes: `{word1\|word2\|word3}`. Processor randomly selects one option per instance. | Used in headline generation, content fragments |
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| **Cartesian Pattern** | Mathematical product of spintax elements. Given `{a\|b}` × `{1\|2}`, produces: `a1`, `a2`, `b1`, `b2`. | Campaign headline permutations |
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| **Avatar** | Buyer persona profile containing demographics, psychographics, pain points, and pronoun variations. | Content personalization layer |
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| **Fragment** | Modular content block (~200-300 words) for article assembly. One fragment per content pillar. | SEO article structure |
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| **Pillar** | One of 6 content sections in SEO articles: intro_hook, keyword, uniqueness, relevance, quality, authority. | Article assembly order |
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| **Hub Page** | Parent page linking to related child articles. Creates topical authority clusters. | Internal linking strategy |
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---
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## System Modules
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| Term | Definition | Location |
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|------|------------|----------|
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| **Intelligence Library** | Data asset storage: Avatars, Geo clusters, Spintax dictionaries, Cartesian patterns. | `/admin/intelligence/*` |
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| **Content Factory** | Article generation pipeline: Kanban workflow, queue processing, batch operations. | `/admin/factory/*` |
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| **Launchpad** | Site builder module: Sites, Pages, Navigation, Theme settings. | `/admin/sites/*` |
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| **SEO Engine** | Content optimization: Headlines, Fragments, Link insertion, Duplicate detection. | `/admin/seo/*` |
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| **Campaign Master** | SEO campaign configuration: target locations, avatars, spintax roots, word counts. | `campaign_masters` collection |
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---
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## Schema Terms
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| Term | Definition |
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|------|------------|
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| **Golden Schema** | Canonical database structure. 30+ collections in Harris Matrix order. |
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| **Harris Matrix** | Dependency ordering for schema creation. Foundation → Walls → Roof. Prevents FK constraint failures. |
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| **Batch 1** | Foundation tables: `sites`, `campaign_masters`, `avatar_intelligence`, `avatar_variants`, `cartesian_patterns`, `geo_intelligence`, `offer_blocks`. Zero dependencies. |
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| **Batch 2** | First-level children: `generated_articles`, `generation_jobs`, `pages`, `posts`, `leads`, `headline_inventory`, `content_fragments`. Depend only on Batch 1. |
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| **Batch 3** | Complex children: `link_targets`, `globals`, `navigation`. Multiple dependencies or self-referential. |
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---
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## Architecture Terms
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| Term | Definition |
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|------|------------|
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| **SSR** | Server-Side Rendering. HTML generated on server per request. Astro default mode. |
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| **Islands Architecture** | Astro's partial hydration model. Static HTML with isolated interactive React components. Reduces JS bundle. |
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| **Multi-Tenant** | Single codebase serves multiple isolated sites. `site_id` FK on all content tables. |
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| **SSR URL Detection** | Logic to select Directus URL: Docker internal (`http://directus:8055`) for server requests, public HTTPS for browser requests. |
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| **God-Mode API** | Admin-only endpoints at `/god/*` for schema operations. Protected by `X-God-Token` header. |
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---
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## Infrastructure Terms
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| Term | Definition |
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|------|------------|
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| **Coolify** | Self-hosted PaaS for Docker deployments. Manages containers, SSL, and domains. |
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| **Traefik** | Reverse proxy in Coolify stack. Routes requests to containers by domain/path. |
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| **BullMQ** | Redis-based job queue for Node.js. Handles async article generation, image processing. |
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| **PostGIS** | PostgreSQL extension for geographic data. Enables spatial queries on location data. |
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---
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## Content Terms
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| Term | Definition |
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|------|------------|
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| **Headline Inventory** | Database of generated headline variations from spintax permutations. |
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| **Velocity Mode** | Article scheduling strategy: `RAMP_UP` (increasing), `STEADY` (constant), `SPIKES` (burst patterns). |
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| **Sitemap Drip** | Gradual sitemap exposure strategy: `ghost` → `queued` → `indexed`. |
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| **Offer Block** | Promotional content template with token placeholders: `{{CITY}}`, `{{NICHE}}`, `{{AVATAR}}`. |
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| **Geo Intelligence** | Location targeting data: states, counties, cities with population data. |
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| **Wealth Cluster** | Geographic grouping by economic profile: Tech-Native, Financial Power, etc. |
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---
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## UI/UX Terms
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| Term | Definition |
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|------|------------|
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| **Titanium Pro Design** | Design system: Zinc-950 background, Yellow-500/Green-500/Purple-500 accents. |
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| **Shadcn/UI** | Component library pattern. Unstyled primitives with Tailwind classes. |
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| **Kanban Board** | Workflow visualization: Queued → Processing → QC → Approved → Published. |
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| **Block Renderer** | Component that converts JSON block definitions to HTML. Core of page builder. |
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---
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## Acronyms
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| Acronym | Expansion |
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|---------|-----------|
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| **BLUF** | Bottom Line Up Front |
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| **CMS** | Content Management System |
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| **CORS** | Cross-Origin Resource Sharing |
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| **CRUD** | Create, Read, Update, Delete |
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| **FK** | Foreign Key |
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| **M2O** | Many-to-One (relation type) |
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| **M2M** | Many-to-Many (relation type) |
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| **PK** | Primary Key |
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| **SDK** | Software Development Kit |
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| **UUID** | Universally Unique Identifier |
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